Collection 01: Visual & Brand Assets
Building modular and adaptive visual frameworks for music-led projects, events, and artist images. Through hybrid creative workflows that combine AI-assisted generation, modular content architectures, and curated asset and prompt libraries, concepts are rapidly prototyped and refined into cohesive visual language. These systems support digital storytelling short-form campaigns, and event promotion while maintaining consistency across platforms and evolving alongside client and artist narrativesProject 01: ITCH
Queer-focused music event and collective
Assets: Logo, flyers, social media content and short-form video
Project 02: SPLIT SIGNAL
Miami-based music event and collective
Assets: Logo, video flyers, phygital short-form video
Collection 02: Content Creation
Through hands-on filming, editing, and sound design, short-form content is crafted to align with platform formats (e.g., TikTok, Youtube), discovery patterns, and audience engagement cycles, supporting ongoing visibility and connection across social and streaming ecosystems
Collection 03: Cover Art
Visual artwork for track and release campaigns capture mood, texture, and emotional intent, helping artists present their work with clarity and identity across digital platforms
Inquire
Observance Entertainment is a Miami-based independent music and event platform focused on live production, artist storytelling, and audience growth. Founded in 2022, Observance Entertainment produces curated music events and digital campaigns, overseeing everything from concept and booking to execution and promotion. The practice blends creative direction with data-driven insights to build experiences that drive strong attendance, repeat engagement, and lasting community.